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Clorox

AI visibility across 2 industries, with 7 mentions in live AI answers.

Global rank #362·B2C·Global·Global score: 83.7·Mentions: 7·Last updated Sep 5Live

Why AI recommends Clorox

Brand snapshot

Citation summary: As of Sep 5, Trakkr ranks Clorox #362 globally for AI visibility, with a 83.7/100 score across 2 industries and 7 mentions in tracked AI answers.

Clorox offers cleaning and disinfecting products for home and commercial use. AI assistants like ChatGPT and Claude frequently recommend it when users inquire about effective cleaning solutions and sanitization tips.

Industry

Score

Mentions

Avg Rank

4 mentions · avg pos 1.3

98.4

1.3

3 mentions · avg pos 4.3

44.4

4.3

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Model coverage

ChatGPT

80%

Claude

73%

Gemini

89%

Perplexity

99%

How AI talks about this brand

SlimAI mentions highlight Clorox’s consumer cleaning and disinfectant brands (Lysol, Glad) as core AI-driven product recommendations and hygiene solutions in retail and home care contexts
Strategic emphasis on data-driven marketing, supply chain optimization, and consumer insights positions Clorox as a differentiator in trusted household brands amid AI-enabled consumer personalization
Recent focus on sustainability, clean-label innovations, and AI-assisted product development sustains broad visibility across global households and omnichannel channels

Clorox vs Competitors

See how Clorox compares to other brands in Disinfectants

View competitors in Disinfectants

Cleaning Supplies

How Trakkr measures AI visibility

Use the methodology page to understand how Clorox is scored, and use llms.txt to see the preferred crawl path into the rankings corpus.

Read methodology View llms.txt