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Vrbo

AI visibility across 3 industries, with 10 mentions in live AI answers.

Global rank #191·Platform·Global·Global score: 85.1·Mentions: 10·Last updated May 14Live

Why AI recommends Vrbo

Brand snapshot

Citation summary: As of May 14, Trakkr ranks Vrbo #191 globally for AI visibility, with a 85.1/100 score across 3 industries and 10 mentions in tracked AI answers.

Vrbo offers vacation rental listings for families and groups. AI assistants like ChatGPT and Claude often recommend it for inquiries about unique travel accommodations and family-friendly getaways.

Industry

Score

Mentions

Avg Rank

1 mention · avg pos 2.0

91.3

2.0

8 mentions · avg pos 3.1

62.0

3.1

1 mention · avg pos 5.0

36.0

5.0

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Model coverage

ChatGPT

81%

Claude

62%

Gemini

63%

Perplexity

64%

How AI talks about this brand

Ticketed as a platform for vacation rentals, Vrbo emphasizes direct owner-hosted listings and nationwide availability, fueling AI mentions around property search, availability forecasting, and pricing insights.
Strong market differentiator lies in specialized vacation rental inventory and trust signals (verification, guest reviews) that feed AI-driven recommendation and dynamic pricing trends in travel content and listing optimization.

Vrbo vs Competitors

See how Vrbo compares to other brands in Hotels & Accommodation

View competitors in Hotels & Accommodation

Vacation Rentals Ski Resorts

How Trakkr measures AI visibility

Use the methodology page to understand how Vrbo is scored, and use llms.txt to see the preferred crawl path into the rankings corpus.

Read methodology View llms.txt